This Government is taking action on preventing child abuse.
The statistics in New Zealand must change. Vulnerable young babies and toddlers are at greatest risk of abuse, as they are completely dependent on the adults who care for them.
The ‘Never, Ever Shake a Baby’ campaign, launched on 6 December, is part of a wider programme to protect young children. We are starting with this multi-media campaign, raising awareness about the vulnerability of young children, and making sure every New Zealander understands why you must never, ever shake a baby.
We need every New Zealander to take a stand on this issue, and look out for the children who can’t look out for themselves.
More information:
http://www.msd.govt.nz/about-msd-and-our-work/newsroom/media-releases/2009/pr-2009-09-03.html
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